The e-commerce revolution has transformed the way products move across the world. Every day, millions of parcels travel through automated sorting centers, conveyor systems, warehouses, trucks, and last-mile delivery networks before finally reaching customers. While speed and efficiency have improved dramatically, one challenge continues to dominate the logistics industry — product damage during transit.
For modern online retailers, even a small percentage of damaged shipments can lead to customer dissatisfaction, costly returns, negative reviews, and loss of brand trust. Platforms like Amazon and other global marketplaces now maintain extremely strict damage-tolerance standards, pushing manufacturers and packaging engineers to develop smarter and more reliable protective packaging solutions.
Among the most effective solutions available today is custom die-cut Expanded Polyethylene (EPE) foam packaging.
A parcel experiences multiple forms of mechanical stress during transportation: